Twisted Studio x Market Hall West End

Studio design for Market Hall West End London launch

Opening Twisted’s Market Hall studio meant translating its playful brand into a live space. From construction to opening night, I managed design, interiors, and event styling — balancing vision with practical constraints. Custom curtains, props, and kitchen design created a space that was functional and spirited. The launch was a success, making the studio a landmark on Oxford Street.

Event Design, Interior Styling, Brand Experience

Project Information

Opening the Twisted Studio at Market Hall West End was both a creative challenge and an opportunity to bring the brand into a physical space for the first time. From site construction to opening night, the project demanded close collaboration with builders, suppliers, and the Twisted team to balance design vision with technical precision.

The space was conceived as a working studio and event venue, designed to capture Twisted’s playful spirit while remaining fully functional for live cooking and content production. Custom details — from printed curtains to unexpected props — were paired with practical solutions to ensure the kitchen performed under real conditions.

The opening night was a success, establishing the studio as a high-profile, brand-owned destination in the heart of Oxford Street and the West End.

Tom Jackson - Harry Bamber - Siobhan McDade, Creative Direction
Barbara Desiderato, Art Direction
Barbara Desiderato, Design
Hannah Watson - Marissa Giannone, Marketing & PR

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